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#1 07-09-2024 06:44:30

ElectroSpares
Member
Registered: 07-11-2009
Posts: 73

Next Update to Ver 9.4 Google Adwords

Has there been any work done on Google in the new version 9.4 due next month as our Adwords Campaign have never been able to show conversions (purchases) even after Google s own specialists checked all our settings and said every thing was working correctly between Google and K9

https://www.shaver-spares.co.uk - GA4 (web) purchase
Primary
Website (Google Analytics (GA4))
No recent conversions

Last edited by ElectroSpares (07-09-2024 14:20:55)

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#2 Yesterday 06:20:59

zanart
Member
From: bedford
Registered: 04-02-2008
Posts: 1714

Re: Next Update to Ver 9.4 Google Adwords

Not an expert, but have managed to get mine set up which took a while. I will try and help if I can.

In GA4, do you get any conversions from Paid Search, Organic, Direct, etc
I think you can type "WHICH CHANNELS DRIVE KEY EVENT PERFORMANCE?" in GA4 search


Rob

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#3 Yesterday 10:58:49

ElectroSpares
Member
Registered: 07-11-2009
Posts: 73

Re: Next Update to Ver 9.4 Google Adwords

Hi Rob
In GA4 we get loads of data but no breakdown of conversions

Kind regards
Andrew

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#4 Yesterday 12:08:05

zanart
Member
From: bedford
Registered: 04-02-2008
Posts: 1714

Re: Next Update to Ver 9.4 Google Adwords

What channel is shown for all the conversions? If there is no breakdown of channels, they must all be listed as from one channel.

If the channel is shown as your payment provider, you need to set up the unwanted referral domain.
IN GA4
Admin - Data Collection - Data Streams. You should see your google tag receiving data.
Click the Tag - Click Configure Tag Setting then Click Show More.
Under List unwanted referrals you need to add any payment provider domains such as paypal.com

This should mean your conversions are associated with the channel before paypal.com redirects to the payment confirmation page.


Rob

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#5 Yesterday 13:36:37

ElectroSpares
Member
Registered: 07-11-2009
Posts: 73

Re: Next Update to Ver 9.4 Google Adwords

Hi Rob
Does look correct as this was already set up under unwanted referrals

Ignore referrals that match ANY of the following conditions as traffic sources

Match type
Domain

Referral domain contains
paypal.com

Referral domain contains
paypal.co.uk

Referral domain contains
wwwshaver-spares.co.uk

Referral domain contains
shaver-spares.co.uk

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#6 Yesterday 14:13:08

zanart
Member
From: bedford
Registered: 04-02-2008
Posts: 1714

Re: Next Update to Ver 9.4 Google Adwords

What does your Acquisition > Traffic Acquisitions list as the primary channels?
It should show where your traffic comes from
Paid Search
Organic Search
Direct
Cross-network, etc, etc


Rob

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#7 Yesterday 14:24:24

zanart
Member
From: bedford
Registered: 04-02-2008
Posts: 1714

Re: Next Update to Ver 9.4 Google Adwords

Looking at your set up, you appear to be using GTM and Gtag. I only use Gtag so don't know too much about GTM.
However, a quick search on google suggests:

Should dataLayer come before or after GTM? Answer: It's very important that the Data Layer snippet is placed above Google Tag Manager's container code in your website's code. If the snippet is placed after the GTM container code, the data won't be fetched by Google Tag Manager.

Your Gtag code is after the GTM code, so this answer suggest the data won't be fetched by analytics.

I would try removing your GTM code for a while and make sure your streams in adwords/analytics are connected to the gtag id.


Rob

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#8 Today 01:13:45

ElectroSpares
Member
Registered: 07-11-2009
Posts: 73

Re: Next Update to Ver 9.4 Google Adwords

Thanks Rob for all your support on this one.

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